Gives a financial overview with ROI and ROAS (Return on Ad Spend).
Users log ad spend per campaign.
ROI = (Revenue β Spend) Γ· Spend.
ROAS = Revenue Γ· Spend.
Go to ROI Dashboard.
Log campaign spends.
Compare campaign ROI/ROAS.
Ad spend: $500, GMV: $2,000 β ROAS = 4Γ.
Last updated 3 months ago